Dougall Media, Thunder Bay’s only locally owned broadcast and multimedia company, has an opening within our digital operations team for a Digital Operations & Platform Management Intern.

Do you enjoy working with digital systems, advertising platforms, and campaign workflows? Are you highly organized, detail-oriented, and interested in learning how digital campaigns are executed across multiple platforms? Can you imagine working in a collaborative environment where technology, media, and data come together to deliver results? Dougall Media offers a supportive and inclusive workplace where innovation, learning, and professional growth are encouraged.

The Digital Operations & Platform Management Intern will play an emerging role in supporting the organization’s growing digital advertising and publishing operations. This position is ideal for someone who is highly organized, tech-savvy, and interested in developing expertise across multiple digital platforms.

Responsibilities Include:

Platform Management & Execution

• Support the setup, trafficking, and optimization of digital campaigns across platforms including Village Media, StackAdapt, Illumin, and Google Display & Performance Max and YouTube, ensuring accuracy and alignment with client objectives.
• Preparing reports on campaigning performance.

Team Coordination

• Assist in managing day-to-day workflow for Digital Traffic Coordinators, including quality control, and ensuring campaigns are launched and monitored on schedule.

Platform Expertise Development

• Actively build knowledge and become a go-to internal resource for platform capabilities, best practices, and troubleshooting, with ongoing exposure to Meta Ads Manager and Mailchimp.

Reporting & Performance Monitoring

• Monitor campaign performance, compile reports, and identify trends or optimization opportunities to improve results and inform future campaign strategies.
• Assist in preparing standardized reporting inputs for dashboards and recurring campaign summaries.

Process Improvement & Documentation

• Help develop and refine internal processes, checklists, and documentation to improve efficiency, reduce errors, and standardize workflows across digital platforms.

Platform Management & Execution

• Campaign intake validation such as confirming creative spec, targeting parameters budgets and tracking.
• Maintaining organized detailed campaign naming conventions.
• Ensure campaign creative assets are saved in the content management system, by client.
• Verification of creative specifications, click-throughs, pixel implementation status and landing page readiness prior to campaign activities.
• Other duties as assigned related to the team objectives.

Requirements for this position:

• Currently enrolled in or recently graduated from a program in Marketing, Business, Communications, Digital Media, or a related field.
• Demonstrated ability to learn new tools, platforms, and processes in a fast-paced environment. Comfortable navigating ambiguity and adapting to evolving technologies and workflows.
• Exposure to or working knowledge of at least one digital marketing or publishing platform such as StackAdapt, Illumin, Google Display & Video 360, Meta Ads Manager, Mailchimp, or a CMS such as Village Media is considered an asset.
• Strong comfort working across multiple digital systems simultaneously, with attention to detail and accuracy in data entry, campaign setup, and troubleshooting.
• Ability to manage multiple tasks, prioritize effectively, and meet deadlines in a high-volume, deadline-driven environment.
• Clear and professional communication skills, with the ability to work collaboratively across teams and support coordination of workflows.
• Basic understanding of digital performance metrics (e.g., impressions, CTR, conversions) and a willingness to learn how to interpret data to support campaign optimization.

Dougall Media is committed to creating a diverse and inclusive environment and welcomes applications from all qualified individuals including women, members of racialized groups/visible minorities, Indigenous persons, persons with disabilities, and persons of any sexual orientation, gender identity or gender expression. Dougall Media is committed to an environment of open access to employment opportunities. Accommodations are available for all applicants with disabilities throughout the recruitment process. Should an applicant require accommodations for interviews or other meetings, please contact Human Resources at (807) 346-2569.

We thank all applicants for their interest in working with Dougall Media. Candidates selected for an interview will be contacted directly, and interviewed candidates will receive updates regarding the status of their application in accordance with applicable legislation.

If interested, please click apply where you can submit your resume and cover letter to begin the application process. Start your career with Dougall Media today!