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Marketing Campaign Manager (12 Month Maternity Leave Contract)

SWTCH Energy Inc.il y a environ 20 heures
Toronto, Canada
Niveau senior
Temps plein

Avantages principaux

Remote, hybrid, or in-office work options
Learning and development opportunities
Health benefits starting day 1

About the role

  • We’re seeking a Marketing Campaign Manager to power SWTCH’s next stage of growth. You’ll support the strategy, and own the execution of multi-channel marketing campaigns designed to generate, nurture, and convert high-quality leads
  • This is a pivotal role that leads our tradeshow & events portfolio, while managing scalable marketing programs that directly support revenue growth. Reporting to VP of Marketing, this is a hybrid position for someone based near our Toronto office
  • Event Strategy & Execution:
  • Manage SWTCH’s event portfolio — including industry trade shows, conferences, and hosted events — ensuring strategic alignment, brand visibility, and measurable outcomes. Travel is required to work various events across North America throughout the year
  • Campaign Execution:
  • Execute integrated marketing campaigns to generate high-quality leads. Utilize various channels, including digital marketing, content marketing, email marketing, social media, webinars, and events to drive demand
  • Marketing Automation:
  • Utilize Salesforce’s Marketing Automation platform to streamline lead management, email marketing, and reporting. Build and refine drip campaigns and audience segments to deliver personalized content
  • Campaign Analytics & Optimization:
  • Monitor, measure, and report on campaign performance using marketing analytics tools. Use data-driven insights to refine strategy and improve conversion rates and ROI
  • Content Strategy & Collaboration:
  • Collaborate with the Manager of Marketing Communications to produce relevant content for every stage of the funnel — blog posts, whitepapers, case studies, webinars, infographics, and more

Benefits

  • Remote, hybrid, or in-office working options
  • Learning & development opportunities
  • Health benefits starting day 1
  • 4 weeks vacation
  • Opportunity to make a significant impact on the culture and values of the company- Native in various AI tools to bring efficiency to every project will be critical to success
  • Self-starter with the ability to thrive in a fully remote team
  • Experience planning and managing events, industry tradeshow experience is an asset
  • Proficiency in managing digital marketing campaigns, including email marketing, social media, and paid advertising
  • Track record of building and executing marketing programs that drive pipeline and revenue
  • Proficiency with marketing tools and platforms, including Salesforce, Pardot (or equivalents), and analytics tools (e.g., Google Analytics, HubSpot)
  • 3–5+ years of experience in field, digital, or growth marketing
  • Strong written and verbal communication skills with a talent for crafting compelling marketing content and messaging
  • Highly organized, detail-oriented, and capable of managing multiple priorities in a fast-paced environment
  • Analytical mindset — able to turn data into insights and action
  • Passion for sustainability and SWTCH’s mission
  • Knowledge of the electric vehicle (EV) industry, EV charging, sustainable energy, or related technical areas is a plus

About SWTCH Energy Inc.